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The Boot Should Fit the Foot
Hints on how to obtain a better, more comfortable fit.  These suggestions are only hints and are not intended to be all-inclusive. The ultimate decision as to proper fit still rests with the wearer.
1.   Instep:

Unlike shoes with laces, a boot has only the instep to hold it securely to the foot.  Consequently, proper fit in the instep is of utmost importance.  Boots should not fit loosely or tightly, but the fit should be snug.  The snugness is governed by the instep fit and the width of the throat.  If the instep is too tight, go to wider or bigger size.
2.   Ball:

When you walk or run, you bend your foot at its widest part.  This is called the ball.  In a better made boot, you will find a steel shank between the insole and the outsole that extends from the heel to the point where the ball of the boot begins.  The ball of the foot and the ball of the boot should be even.  If the boot is too short, the ball of the boot will sit too far forward and force the toes into the toe box.
3.  Heel:

A boot must slip slightly in the heel.  Because of the way a boot is constructed, there is nothing to prevent the heel of the foot from riding up slightly.  When the boot is new, the sole is stiff.  As you wear the boot, the sole is "flexed".  With time, most of the slippage will disappear.  If the instep is too loose, the boot will slip excessively in the heel.  To remedy this, you may need a more narrow width to shorten the circumference of the throat and thus lessen the slipping without cutting down on the length of the boot.  Slight slippage is necessary to obtain a proper fit.
- Reprinted courtesy of Tony Lama Boots -
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